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Office of Global Campaigns Strategy

Our Mission

The Global Campaigns Strategy Unit (GCS) advances the Administration’s foreign policy agenda by developing long term, strategic messaging campaigns. GCS aligns Department communications activity by convening GPA offices and numerous policy bureaus to drive towards long-term messaging objectives. The strategic communications work of the Global Campaigns Strategy Unit is guided by the Administration’s core policy priorities.

U.S. Department of State

The Lessons of 1989: Freedom and Our Future