Strategic Goal 11: Public Diplomacy and Public Affairs - Performance Summary, Resources Invested, and Illustrative Example of Significant Achievement

FY 2003 Performance and Accountability Report
Bureau of Resource Management
December 2003
Report

IV. Performance Summary

The chart below shows the performance rating distribution of the FY 2003 results for the Public Diplomacy and Public Affairs strategic goal. Also shown is a comparison between the FY 2003 and FY 2002 average performance ratings for the goal. FY 2003 results produced a rating of "on target", unchanged from last year's "on target" rating.

Strategic Goal Summary of Results Achieved
Four Performance Goals Represented VALUE 1 2 3 4 5 N/A
Performance Rating Significantly Below Target Slightly Below Target On Target Above Target Significantly Above Target No 2003 Data Available
TOTAL Number
of Results
10 0 0 7 3 0 0
Percent of Total 100% 0% 0% 70% 30% 0% 0%
Average Performance
Rating[1]
2003 On Target  
2002 On Target
Note 1: The rating corresponds to the numerical average of the performance rating values for the reported results.

 

V. Resources Invested

Human Resources
  FY 2002 FY 2003 % Change
Direct Funded Positions 2,270 2,392 UP 5%
Budget Authority
  FY 2002 FY 2003 % Change
Dollars (in Millions) $564 $547 DOWN 3%

 

VI. Illustrative Example of Significant Achievement

Illustrative Example

Persian Website

Within a week after the Department's Persian website: Pol-e-Ettela'ati (Information Bridge) went live on May 12, 2003, it initially recorded an average of 30,000 hits per day. News of the site spread quickly by e-mail and by word of mouth: one Iranian-American telephoned his father in Iran to tell him about the site; the father's response was "I know, I've already seen it!" Other samplings from the many e-mails we have received: "(I) hope this to be the start of a process that ends up in restoration of bilateral relations with the U.S. "I thank you for building many bridges for communication." - signed: "Hoping for Iran's freedom." "Please force this Islamic government to stop this scandal and give us back our freedom, which was granted by his majesty Cyrus the Great 2500 years ago." "I sent your site address to most of my friends... we hope we can communicate with the U.S. Government and U.S. people as soon as possible."

The Department launched a persian language website to provide Iranians with information about the United States and U.S. policy towards Iran.

Image showing the persian language website the Department launched to provide Iranians with information about the United States and U.S. policy towards Iran.